Each platform you add can expose your content to more people, but also adds more complexity / as each platforms has it’s own rules and best practices. Here is a cheatsheet to help you determine which platforms to focus on:
Data compiled in January 2023 according to data in 2022
**Our recommendation for most podcasts:
Must-have: TikTok, YouTube Shorts, Instagram Reels
Nice-to-have: LinkedIn, Twitter, Facebook
